Chromara
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Foundation, made by your mirror.

The NovaMirror

4.5 million shades.
Made on demand, for you.

a smart mirror that scans your skin and mixes your foundation.
choose your coverage and finish. change them whenever you want.

The NovaMirror product design

the NovaMirror

Foundation,
made at home.

the NovaMirror reads your skin tone and undertone, then creates your foundation with your choice of coverage and finish. freshly mixed, right at your mirror.

a closer look at you

It starts
with your skin.

AI-powered facial scanning reads your tone and undertone. your skin provides the starting point for the formula the NovaMirror makes.

The consumer NovaMirror displaying Mapping your facial harmony, a face with a lilac scan mesh, and a glass navigation bar

made for the way you wear it

Your formula can
change with you.

a lighter finish today. more coverage tonight. the NovaMirror lets you change your foundation as your skin, plans, and preferences change.

foundation shades

foundation formulas

Choose your coverage

Choose your finish

Medium coverage. Natural finish.

your next formula can be different.

made on demand

Your foundation.
Freshly mixed.

your formula is mixed inside the NovaMirror and dispensed from beneath the glass.

the Chromara platform

From your mirror
to the beauty industry.

foundation-mixing technology, developed for home, retail, and manufacturing.

The NovaMirror

a smart mirror that creates foundation for your skin, with customizable coverage and finish. powered by refillable pigment pods.

Join the waitlist
The NovaMirror with lilac lighting and a silver base
product design visualization

Your formulas.
Our technology.

Chromara works with beauty brands, retailers, and manufacturers. brand partners retain ownership of their formulas and customer relationships.

Partner with Chromara
Chromara founders Faith Binkholder and Lydia Steevens

Faith & Lydia, co-founders

We started on
the beauty floor.

we know the moment when a shade looks right at the counter and different at home. our years at Sephora shaped the question behind Chromara: what would it take to mix foundation for the person wearing it?

Our story

the NovaMirror

Meet your
next foundation.

join the waitlist to be notified when the NovaMirror pre-orders open. pricing will be announced closer to launch.

Join the waitlist

the NovaMirror is in development. final dimensions, materials, features, and performance are subject to testing and change before shipment. product imagery illustrates design intent.